Can You Get Luxury Brands in the Black Friday Sales?

Luxury brands demand a high price tag and some such as Burberry, rarely go on sale. However, revealing data from LovetheSales.com shows that retailers will offer discounts on luxury brands this November. 

LovetheSales.com tracks the prices and discounts of over 4 million fashion products. This time last November, data showed a 57% spike in the volume of luxury goods discounted. Then, literally days before Black Friday, retailers removed the majority of high end products from their sales. 
 

Graph above shows how the volume of luxury products on sale spiked in mid November 2017 and abruptly dropped days before Black Friday.

Stuart McClure, co-founder of LovetheSales.com and retail analyst said “Retailers that sell luxury brands want to take advantage of the increased desire to purchase in November, but want to distance themselves from the Black Friday furore. Last November, retailers discounted luxury items early, but removed them from sale before Black Friday began.

We expect this to happen again. Already this week we’ve seen an increase in luxury brands going on sale from some retailers. 

For consumers, it’s certainly a case of knowing the best time to shop for that Gucci belt or Prada purse. Now is the time to start looking.”

Last November was the cheapest month in the whole of 2017 to purchase a luxury item, with discounts as high as 70% off.

Here are the top 10 luxury brands currently on sale, ranked by product volume.

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LovetheSales.com is the world’s largest retail sales aggregator, tracking the prices and discounts from over 900 retailers across 5 million products. 

Data sourced from LovetheSales.com